B&M focuses on meeting the needs of B2B companies. Many of our clients continue to rely on conventional marketing such as direct mail, printed newsletters, publicity, advertising and websites. We’ve been providing those types of services for nearly 30 years, so we’re pretty good at it.(Although today our first suggestion is often to update your website to make it “mobile-friendly” because many studies have shown 90% of engineers look for product and service information on their phones.)
At the same time, we think some B2B firms can benefit from exploring less traditional communications methods … eNewsletters, SEO and Pay-Per-Click, Extranets/Chat Rooms (where your customers can speak to you and other customers), blogs, LinkedIn and Twitter. And if your products or services do end up at the consumer end, Facebook is also a consideration.
The key to getting the most from your marketing efforts is to have a marketing plan. Every company has a limited amount of marketing resources to spend and we’ll help you determine where you can get the most bang for your buck. This is especially important if you’re not sure what benefits you’re getting from your current marketing program.
An initial consultation with B&M is free. It’s easy and you’ll undoubtedly learn some things that will help you to improve your marketing programs. We’re here to help you increase your bottom line … because our success is ultimately based on your success.